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Nespresso is committed to helping consumers recycle their capsules

Nespresso is committed to helping consumers recycle their capsules

Ecolaboration, here is the name of the program initiated by Nespresso, the first measures of which took effect in 2008. Advanced ecological objectives by the end of 2010: 75% of used capsules recycled, at least 2,000 collection points in France and a partnership with the State to initiate the recycling of aluminum in the selective daily collection of waste. Update with Arnaud Deschamps, Managing Director of Nespresso France. Who has never had any remorse for using individual coffee capsules, not really knowing if they would be recycled? Black point of coffee offered in aluminum capsules, recycling is nevertheless at the heart of Nespresso's concerns. Marketing coffee capsules since 1970 in Switzerland, Nespresso quickly embarked on recycling in the Swiss country, unlike France. In France this process is now underway thanks to the program Ecolaboration . "We have wanted to initiate the recycling of capsules in France for years, but the infrastructure was not adapted," explains Arnaud Deschamps. Nespresso cannot recycle its capsules through selective sorting (in our garbage cans),the company created in October 2008 spaces dedicated to the recycling of capsules in Nespresso stores . Since October 2009, the collection points have diversified, assuming that not everyone has a Nespresso shop near them. These are so today 1000 collection points that exist throughout France through the Mondial Relay network (used for mail order sales). You can take your capsules back to a clothing store, a gas station or to your hairdresser, for example. The company plans at least 2000 collection points by the second half of 2010. But Nespresso wants to go even further. "Ultimately, we want everyone to be able to throw their capsules in their trash . Currently aluminum is not recycled there, "says Arnaud Deschamps. This is why Nespresso has experimented with its own capsule recycling in the Var and the Alpes Maritimes by offering specialized machines to collective sorting centers."We are in constant contact with the Ministry of Ecology, to find a solution by the end of 2010 so that aluminum can be recycled in our garbage cans "This would have a double advantage: no need to move around to recycle capsules, and recycling aluminum products such as medicine packaging or soda cans would now be possible in our garbage cans. Project to follow… Finally , there is another alternative since December 2009 for the inhabitants of Paris and its small crown. It is now possible to have its capsules delivered 7/7 to your home.The transporter travels by electric vehicle and collects your used capsules . What else? To find the collection point closest to you: Ecolaboration